Sustainability and ‘brand presence’ reflected in CMS Purus Awards’ finalists

Following a preliminary selection by a panel of experts, 16 entries have been chosen for the final round of this year’s CMS Purus Awards. The category winners, judged for ‘good design’, will be announced at Cleaning.Management.Services. (CMS Berlin) on 24 September 2013. ‘Good design plays an increasingly important role in marketing products. It gives companies […]
CMS 2013 Berlin, Purus
The Purus award judging committee includes Alexander Holzmann, Martin Lutz, Prof. Kurt Mehnert, Cornelia Horsch and Dietmar Mühr

Following a preliminary selection by a panel of experts, 16 entries have been chosen for the final round of this year’s CMS Purus Awards. The category winners, judged for ‘good design’, will be announced at Cleaning.Management.Services. (CMS Berlin) on 24 September 2013.

‘Good design plays an increasingly important role in marketing products. It gives companies an advantage because it sets their products apart from those of their competitors. It also helps them to be recognised as customer and quality oriented. Design not only contributes to a product’s image and sales, but is also part of a forward-looking corporate strategy,’ points out the organiser.

‘The finalists who have made it into the last round are proof that the cleaning industry boasts a wide range of cleaning industry products, equipment and technology that qualify for a design contest,’ it adds.

Some 47 entries were submitted for assessment by the jury and the following have qualified for the final round. Listed by category, they are:

Machines
* Karcher’s BR 35/12 C compact scrubber drier
* Nilfisk’s VL500 75-2 EDF wet and dry vacuum cleaner
* Sebo’s Professional D8 vacuum cleaner

Equipment
* Diversey’s Clax Revoflow V3 automatic dosing system for laundries
* Eugen Gutmann’s Modular System disc brushes
* Karcher’s cleaning system for PV installations including the iSolar + RM 99 solar-powered cleaner
* Lehmann’s Qleen Disy Systeme cleaning system
* Tecno Trolley System’s (TTS) Trilogy system mop and mop handle
* Vileda’s Swep HygienePlus Mop innovative mop cover

Washroom hygiene
* All Care’s Qbic-line range of dispensers
* CWS-boco International’s innovative hygiene solution for washrooms

Management systems and software
* CWS-boco International’s CWS Washroom Information Service (WIS) wireless dispenser data transfer system
* Hako’s Hako-Fleet-Report and Hako-Fleet-Recorder Hako Fleet management solutions
* Karcher’s ECO!Manager 2.0 organisation and documentation software

Brand communication
* Karcher’s Anthracite Launch Campaign Professional Product
* Vermop’s Liquid Individual cleaning agent system

A panel assessed the entries based on the example they set, functionality, user friendliness and styling. In terms of weighting the criteria, there is now a stronger emphasis on sustainability (ecological quality, product life cycle, use of ecologically sustainable resources/degradable materials, ease of dismantling and repair, as well as brand presence.

The jury members include:
* Alexander Holzmann, publisher and managing partner, Holzmann Medien GmbH & Co. KG/ media partner rationell reinigen
* Martin Lutz, managing partner of FIGR Forschungs- und Prüfinstitut für Facility Management GmbH and Lutz-Fachbücher für Reinigungs- und Hygienetechnik, state-certified cleaning and hygiene technician and building cleaning master craftsman, and state-approved inspector for the building cleaning trade
* Prof. Kurt Mehnert, designer and head of Folkwang Universität der Künste
* Stephan Schwarz, president of the Berlin Chamber of Craft Trades, member of the board of the National Guild Association of the Building Cleaning Trade, and managing partner of the GRG Services Group
* Dietmar Mühr, founder and managing director of PLEX GmbH, Berlin, graduate designer, and member of the board of the International Design Centre Berlin e.V.
* Cornelia Horsch, head of the International Design Centre Berlin (IDZ), who will co-chair the jury in a mediating capacity

www.cms-berlin.de

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